Mailchimp is a powerful marketing automation platform that allows businesses to share email and ad campaigns with clients, customers, and other interested parties. But before you can start sending out those campaigns, you need to add your contacts to Mailchimp. In this blog post, we’ll guide you on how to accomplish just that.
Step 1: Accessing Your Audience Dashboard
To start with, you need to access your Mailchimp audience. You can do this by clicking on the Audience icon on the left panel of your dashboard. From the audience page, click on the Manage Audience tab, then select Import contacts.
Step 2: Choose Import Method
Mailchimp provides several methods to add contacts. You can copy and paste from file, import from a CSV or TXT file, or integrate with other services. Choose the method that best suits your needs.
Step 3: Adding the Contacts
If you have chosen to import from a file, click on the Browse button and upload your CSV or TXT file. Make sure your file is in the correct format before importing.
If you choose the copy-paste method, you’ll need to prepare your data beforehand. The data should be arranged in columns, like an Excel sheet, with each piece of information (like email, first name, last name) in its own column. Once ready, copy the data and paste it in the provided box.
Step 4: Match Data
Once you’ve imported your contacts, Mailchimp will prompt you to match the columns in your import to the fields in your Mailchimp audience. If Mailchimp is unable to find a match, you’ll have the option to create a new field. Make sure all columns are correctly matched before clicking on the Next button.
Step 5: Review and Import
Mailchimp will then ask you to review your import. Check if everything is correct, then click on the Import button. The import process will begin, and you will receive an email once the import is complete.
Conclusion
Adding contacts to Mailchimp is a straightforward process, and with this step-by-step guide, you should be able to do it with ease. Now, you’re ready to start creating and sharing your campaigns!