Although not as crucial as before in terms of SEO, meta keywords can still have an impact on your website’s ranking on search engines. Yoast SEO, a well-known WordPress plugin, simplifies the task of incorporating these keywords into your site. This tutorial will guide you through the steps.
What are Meta Keywords?
Meta keywords are words or phrases that describe the content of your webpage. While search engines like Google no longer use meta keywords as a major ranking factor, other search engines like Bing still consider them when crawling and indexing your site.
Adding Meta Keywords in Yoast SEO
Yoast SEO doesn’t support meta keywords by default. But you can manually add them by following these steps.
Step 1: Install and Activate Yoast SEO Plugin
If you haven’t already done so, you’ll need to install and activate the Yoast SEO plugin. You can do this from the Plugins section of your WordPress dashboard.
Step 2: Open the Yoast SEO Meta Box
On the edit screen of the post or page where you want to add meta keywords, scroll down to the Yoast SEO meta box. This is usually located below the main text editor.
Step 3: Adding the Meta Keywords
Now, you’ll want to add your meta keywords to the content of your page. To do this, you will need to add the following line of code:
<meta name="keywords" content="keyword1, keyword2, keyword3">
Replace “keyword1, keyword2, keyword3” with your actual keywords, separated by commas. Make sure to enclose them in quotation marks.
Once you’ve added this line of code, click ‘Update’ or ‘Publish’ to save your changes. Your meta keywords are now added to your page.
Conclusion
While meta keywords may not carry the weight they once did in SEO, they still serve as a way to tell search engines what your content is about. By adding them through Yoast SEO, you can help improve the visibility of your website on search engines that still use them.