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SEMush is an essential tool for SEO analysts and webmasters. One of its notable features is the ability to pinpoint and handle backlinks. However, not all backlinks offer positive results. In fact, certain backlinks can be toxic and potentially harm your website’s SEO ranking. In this blog post, we will provide guidance on eliminating these harmful backlinks from SEMrush.
Identifying Toxic Backlinks
First, you’ll need to identify the problematic backlinks. SEMrush has a special tool for this, called the Backlink Audit Tool. It will analyze your backlink profile and assign a toxicity score to each link. The higher the score, the more toxic the backlink is considered.
To use the tool:
- Log in to SEMrush and open your dashboard
- Select your project and click on Backlink Audit
- Go to the Audit tab
- Here, you will see a list of your backlinks along with their toxicity score
Removing Toxic Backlinks
Once you’ve identified the toxic backlinks, the next step is to remove them. Here’s how:
</p><ol> <li>Go to the ‘Remove’ tab in your Backlink Audit.</li> <li>Select the toxic backlinks you want to remove.</li> <li>Click on the ‘Add to removal list’ button.</li> <li>Now, these links are in your ‘Removal List.’</li> </ol>
Note that adding them to the removal list doesn’t actually remove them. It’s more of a to-do list for you. You’ll need to contact the website owner or webmaster of the site linking to you and ask them to remove the link.
Creating a Disavow list
If you can’t get the backlink removed manually, you can disavow it. Disavowing a backlink tells search engines to ignore it when assessing your site’s ranking. Here’s how to create a disavow list in SEMrush:
</p><ol> <li>Go to your removal list.</li> <li>Select the backlinks you want to disavow.</li> <li>Click on the ‘Export’ button and select ‘To TXT for Google.’</li> <li>Upload this file to Google's Disavow tool.</li> </ol>
By following these steps, you’ll be able to identify and remove toxic backlinks from your website using SEMrush. Keep in mind, maintaining a healthy backlink profile is an ongoing process. Regular audits can help you stay on top of any problematic links and keep your site’s SEO healthy.