Can You Cc In Mailchimp

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If you have experience with other email services prior to using Mailchimp, you may be familiar with the ability to Carbon Copy (CC) or Blind Carbon Copy (BCC) recipients when sending emails. This function enables you to send the same email to multiple recipients while keeping their email addresses hidden. If you’re questioning whether you can use CC in Mailchimp, this blog post will give you a straightforward response.

Mailchimp: CC and BCC

Firstly, it’s important to clarify that Mailchimp doesn’t have a direct method for CC’ing or BCC’ing recipients. This might seem like a drawback, but it’s actually done intentionally to comply with anti-spam laws and regulations that require explicit consent from the receiver to be sent marketing emails.

A Workaround?

Even though you can’t directly CC or BCC in Mailchimp, there’s a workaround that somewhat serves the same purpose. You can create a segment or group within your mailing list that includes the recipients you would otherwise have CC’d or BCC’d. Once you have created this segment or group, you can send your email to this specific segment or group.

Creating a Segment in Mailchimp

Here is a simple step-by-step process on how to create a segment in Mailchimp:

  1. Go to the Audience tab.
  2. Select the audience you want to segment.
  3. Click on ‘Manage Audience’ drop-down.
  4. Select ‘Segments’.
  5. Click on ‘Create Segment’.
  6. Set your specific conditions for the segment.
  7. Click on ‘Preview Segment’ to ensure it’s correct.
  8. Finally, click on ‘Save Segment’.

Please note that the rules you set for the segment will determine who’s included in it. You can set these rules based on the information you have about your audience members, including their email engagement, location, and more. Therefore, it’s not a direct CC or BCC function, but it does serve a similar purpose.

Conclusion

While Mailchimp doesn’t offer the traditional CC or BCC that you might be accustomed to, they do offer a more compliant way to send emails to multiple recipients at once through the creation of groups or segments. This way, you still get to reach all your intended recipients without violating any anti-spam laws!