Adding videos in MailChimp is an effective strategy for captivating your audience and boosting click-through rates. This guide will walk you through the necessary steps to embed videos in your MailChimp campaigns.
Step 1: Choose Your Video
The first step is to choose a video that you want to embed in your MailChimp campaign. You can use any video hosting platform such as YouTube, Vimeo, or Wistia. Once you have chosen your video, copy the URL of the video.
Step 2: Create Your MailChimp Campaign
The next step is to create a new campaign in MailChimp. Click on the “Create” button and select “Regular” or “Automated” depending on your needs. Give your campaign a name and choose the list you want to send it to.
Step 3: Add Your Video
Once you have created your campaign, click on the “Design” tab and select the template you want to use. Click on the “Add Image or Video” button and select “Video” from the drop-down menu.
Paste the URL of your video in the “Embed Code” field and adjust the size of the video if needed. You can also choose whether to play the video automatically or not.
Step 4: Preview Your Campaign
Before sending your campaign, it’s important to preview it to ensure that everything looks and works as intended. Click on the “Preview” button and check that your video is embedded correctly and plays smoothly.
Step 5: Send Your Campaign
Once you are satisfied with your campaign, click on the “Send” button to send it to your subscribers. You can also schedule your campaign to be sent at a later time or date.
Conclusion
Embedding video in MailChimp is a simple and effective way to engage your audience and increase click-through rates. By following these steps, you can easily add video to your MailChimp campaigns and create more compelling content for your subscribers.