How To Instal Google Analytics For WordPress

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Google Analytics is an effective instrument that enables you to monitor and examine your website’s traffic. If you possess a WordPress website, setting up Google Analytics is simple and can offer valuable understanding into the behavior of your audience towards your content.

Step 1: Create a Google Analytics Account

The first step in installing Google Analytics for WordPress is to create a Google Analytics account. If you already have an account, skip this step and move on to the next one.

How to Create a Google Analytics Account

  1. Go to the Google Analytics website at https://analytics.google.com/analytics/web/.
  2. Click on “Sign In & Start” and enter your Google account information.
  3. If you don’t have a Google account, click on “Create an Account” and follow the prompts to create one.
  4. Once you’re logged in, click on “Admin” in the top navigation bar.
  5. Click on “Create Property” and enter your website URL. You can also choose a name for your property if you want.
  6. Google Analytics will generate a tracking code that you’ll need to install on your WordPress site. Copy this code and keep it handy.

Step 2: Install the Google Analytics Plugin for WordPress

The next step in installing Google Analytics for WordPress is to install the Google Analytics plugin. This plugin makes it easy to add your tracking code to your site without having to edit any code.

How to Install the Google Analytics Plugin

  1. Go to the WordPress dashboard and click on “Plugins” in the left navigation bar.
  2. Click on “Add New” and search for “Google Analytics by MonsterInsights.”
  3. Install and activate the plugin. You may need to enter your FTP credentials if you’re not logged in as an administrator.
  4. Once the plugin is installed, go to “Settings” in the left navigation bar and click on “Google Analytics.”
  5. Enter your tracking code in the appropriate field and save your changes.

Step 3: Verify Your Installation

The final step in installing Google Analytics for WordPress is to verify that everything is working correctly. You can do this by checking your Google Analytics dashboard and looking for data from your site.

How to Verify Your Installation

  1. Go to the Google Analytics website at https://analytics.google.com/analytics/web/.
  2. Click on “Admin” in the top navigation bar and select your property.
  3. Click on “Real-Time” in the left navigation bar and look for data from your site. If you see data, then your installation is working correctly.

Conclusion

Installing Google Analytics for WordPress is a simple process that can provide valuable insights into how your visitors are interacting with your content. By following the steps outlined in this article, you can quickly and easily install Google Analytics on your site and start tracking your traffic.