Introduction:
GDPR (General Data Protection Regulation) is a set of rules that protects the personal data of individuals in the European Union. It applies to any organization that collects, stores, or processes personal data of EU citizens. If you are running a newsletter and want to make sure it’s GDPR compliant, MailerLite can help you with that.
Step 1: Create a New List
To create a new list in MailerLite, go to the “Lists” tab and click on “Create New List”. Give your list a name and choose the type of subscribers you want to add to it. You can also customize the fields that will be included in the sign-up form.
Step 2: Create a Sign-Up Form
To create a sign-up form, go to the “Forms” tab and click on “Create New Form”. Choose the type of form you want to create and customize it with your own branding. Make sure to include a clear and concise message that explains why you are collecting personal data and how it will be used.
Step 3: Add GDPR Compliance Fields
To make your sign-up form GDPR compliant, add the following fields: “Consent to receive emails” and “Consent to store personal data”. These fields will allow you to obtain explicit consent from your subscribers before collecting their personal data.
Step 4: Add a Confirmation Email
To confirm that your subscribers have given their consent, add a confirmation email in the “Confirmation” tab. This email will be sent to your subscribers after they sign up and will include a link for them to confirm their subscription.
Step 5: Add a Welcome Email
To welcome your new subscribers, add a welcome email in the “Automation” tab. This email will be sent to your subscribers after they confirm their subscription and will include a message of thanks for joining your newsletter.
Conclusion:
By following these steps, you can make sure that your newsletter opt-in is GDPR compliant with MailerLite. Remember to always obtain explicit consent from your subscribers before collecting their personal data and to provide them with clear information about how it will be used.