Constant Contact is a widely used email marketing service that enables companies to build and maintain their email lists. Nevertheless, these lists may accumulate inactive users or spam emails over time. In this article, we’ll explore methods to tidy up your Constant Contact lists, making sure your emails reach only those subscribers who are actively engaged.
Step 1: Identify Inactive Subscribers
The first step in cleaning up your Constant Contact list is to identify inactive subscribers. These are the people who have not opened or clicked on any of your emails in a certain period of time. To do this, go to your Constant Contact account and click on “Contacts” in the top navigation bar.
Filtering by Engagement
Once you are on the “Contacts” page, click on the “Engagement” tab. This will show you a list of all your contacts sorted by their engagement level. You can then filter this list to only show contacts who have not opened or clicked on any of your emails in a certain period of time.
Exporting Inactive Subscribers
Once you have identified the inactive subscribers, you can export them as a CSV file. To do this, click on the “Export” button and select “CSV” as the format. This will allow you to easily import these contacts into another email marketing platform or delete them from your Constant Contact account.
Step 2: Remove Spam Emails
The second step in cleaning up your Constant Contact list is to remove spam emails. These are the emails that have been added to your list without the consent of the subscriber. To do this, go to your Constant Contact account and click on “Contacts” in the top navigation bar.
Filtering by Bounced Emails
Once you are on the “Contacts” page, click on the “Bounced” tab. This will show you a list of all your contacts who have bounced back your emails. You can then filter this list to only show contacts who have bounced back multiple times.
Exporting Bounced Subscribers
Once you have identified the bounced subscribers, you can export them as a CSV file. To do this, click on the “Export” button and select “CSV” as the format. This will allow you to easily import these contacts into another email marketing platform or delete them from your Constant Contact account.
Step 3: Remove Duplicate Emails
The third step in cleaning up your Constant Contact list is to remove duplicate emails. These are the emails that have been added to your list multiple times, either by mistake or intentionally. To do this, go to your Constant Contact account and click on “Contacts” in the top navigation bar.
Filtering by Email Address
Once you are on the “Contacts” page, click on the “Email Address” tab. This will show you a list of all your contacts sorted by their email address. You can then filter this list to only show contacts who have multiple entries with the same email address.
Exporting Duplicate Subscribers
Once you have identified the duplicate subscribers, you can export them as a CSV file. To do this, click on the “Export” button and select “CSV” as the format. This will allow you to easily import these contacts into another email marketing platform or delete them from your Constant Contact account.
Conclusion
In conclusion, cleaning up your Constant Contact list is an important step in ensuring that you are only sending emails to engaged subscribers. By identifying inactive subscribers, removing spam emails, and deleting duplicate emails, you can improve the quality of your email marketing campaigns and increase your open and click-through rates.