Experiencing a suspension of your Google Ads account as signaled by a notification can be both perplexing and aggravating. Nonetheless, there are actionable measures you can undertake to address the problem and reinstate your account to operational status.
Step 1: Identify the Reason for Suspension
The first step in resolving a suspended Google Ads account is to identify the reason for the suspension. Google will typically provide you with a notification that includes the specific reason for the suspension, such as violating their policies or terms of service.
Common Reasons for Suspension
- Violating Google’s advertising policies
- Using prohibited content or keywords
- Engaging in fraudulent activity
- Creating multiple accounts without permission
Step 2: Take Action to Resolve the Issue
Once you have identified the reason for suspension, it’s time to take action to resolve the issue. Depending on the specific reason for suspension, there may be different steps you need to take.
Example Actions to Take
- Review and update your ad content to comply with Google’s policies
- Remove any prohibited keywords or content from your campaigns
- Provide evidence that you are not engaging in fraudulent activity
- Request permission to create multiple accounts if necessary
Step 3: Submit an Appeal
After taking the necessary steps to resolve the issue, it’s time to submit an appeal to Google. This can be done through your Google Ads account or by contacting their support team.
What to Include in Your Appeal
- Explain the steps you have taken to resolve the issue
- Provide any necessary documentation or evidence to support your appeal
- Be clear and concise in your communication
Step 4: Wait for a Response
After submitting your appeal, it’s important to be patient and wait for a response from Google. This can take anywhere from a few days to several weeks depending on the complexity of the issue.
What to Expect in the Response
- Google will either approve or deny your appeal
- If approved, your account will be reinstated and you can resume advertising
- If denied, you may need to take additional steps to resolve the issue before submitting another appeal
Conclusion
Having your Google Ads account suspended can be a frustrating experience, but by following these steps and taking action to resolve the issue, you can get your account back up and running. Remember to be patient and persistent in your efforts to resolve the issue.