If you’ve been using MailChimp for a while, you might have observed some major transformations in the platform over time. A particularly significant upgrade is the launch of the new drag-and-drop editor, which took over from the traditional builder in 2019.
Why Use the Classic Builder?
While the new editor has some advantages, such as a more intuitive interface and greater flexibility, many users prefer the simplicity and familiarity of the classic builder. If you’re one of those users, don’t worry – it’s still possible to use the classic builder in MailChimp.
How to Access the Classic Builder
To access the classic builder, simply log in to your MailChimp account and click on “Create” in the top navigation bar. From there, select “Email” and then choose “Classic Builder” from the drop-down menu.
Using the Classic Builder
Once you’ve accessed the classic builder, you can start creating your email campaign just as you would have before. The interface may look a bit different than what you’re used to, but all of the same features are still available.
Conclusion
While the new drag-and-drop editor has some advantages, many users prefer the simplicity and familiarity of the classic builder. If you’re one of those users, don’t worry – it’s still possible to use the classic builder in MailChimp by following a few simple steps.