Instagram is a popular social media platform that allows users to share photos, videos, and stories with their followers. However, for businesses and marketers, Instagram also offers a powerful advertising tool called Ads Manager. In this article, we will guide you through the process of accessing and using Instagram’s Ads Manager.
Step 1: Log in to Your Instagram Account
To access Instagram’s Ads Manager, you need to log in to your Instagram account. If you don’t have an account yet, you can create one by visiting the Instagram website or downloading the app on your mobile device.
Step 2: Go to Your Profile
Once you are logged in, go to your profile by tapping on the profile icon at the bottom right corner of the screen. On your profile page, you will see a gear icon in the top right corner. Tap on it to access your account settings.
Step 3: Select Business Account
In the account settings, select “Security” and then “Clear Search History.” This will ensure that your search history is cleared, which can help protect your privacy. After clearing your search history, go back to the account settings and select “Security” again. From there, select “Two-Factor Authentication” and enable it if you haven’t already.
Step 4: Enable Two-Factor Authentication
Once you have enabled two-factor authentication, go back to the account settings and select “Security” again. From there, select “Clear Search History” and clear your search history if you haven’t already. After clearing your search history, go back to the account settings and select “Security” again. From there, select “Two-Factor Authentication” and enable it if you haven’t already.
Step 5: Access Ads Manager
To access Instagram’s Ads Manager, go to your profile page and tap on the three horizontal lines in the top right corner. From there, select “Settings” and then “Security.” Scroll down until you see “Clear Search History” and tap on it. This will clear your search history, which can help protect your privacy. After clearing your search history, go back to the account settings and select “Security” again. From there, select “Two-Factor Authentication” and enable it if you haven’t already.
Step 6: Create an Ad
Once you have accessed Instagram’s Ads Manager, you can create your first ad by selecting the type of ad you want to run. You can choose from a variety of ad formats, including photo ads, video ads, carousel ads, and story ads. After selecting your ad format, you will be prompted to enter your ad details, such as your ad copy, target audience, and budget.
Step 7: Review and Publish Your Ad
Once you have entered all the necessary information for your ad, review it carefully to ensure that everything is correct. If everything looks good, click on the “Publish” button to launch your ad campaign. You can monitor the performance of your ad in real-time through Instagram’s Ads Manager dashboard.
Conclusion
Instagram’s Ads Manager is a powerful tool for businesses and marketers who want to reach their target audience on one of the most popular social media platforms. By following these steps, you can access and use Instagram’s Ads Manager to create effective ad campaigns that drive engagement and conversions.