Facebook pixels serve as a crucial instrument for advertisers aiming to monitor conversions and fine-tune their advertising strategies. Nevertheless, there are occasions where you might need to grant access to your pixel to another advertising account, for example, when collaborating with a partner or an agency. In this post, we’ll guide you on how to share a Facebook pixel with a different ad account.
Step 1: Create a Pixel
If you haven’t already created a Facebook pixel, you’ll need to do so before sharing it with another ad account. To create a pixel, go to the Facebook Ads Manager and select “Pixels” from the left-hand menu. Click on “Create a Pixel” and follow the prompts to set up your pixel.
Step 2: Share Your Pixel
Once you have created your pixel, you can share it with another ad account by going to the Facebook Ads Manager and selecting “Pixels” from the left-hand menu. Click on the pixel you want to share and select “Share Pixel.” Enter the email address of the person or business you want to share the pixel with and click “Share.”
Step 3: Accept the Invitation
The person or business you shared the pixel with will receive an invitation to accept the pixel. They can accept the invitation by going to the Facebook Ads Manager and selecting “Pixels” from the left-hand menu. Click on “Accept Pixel” and follow the prompts to accept the pixel.
Step 4: Use the Shared Pixel
Once the person or business has accepted the invitation, they can use the shared pixel in their ad campaigns. They will have access to all of the data collected by the pixel, including conversions and events.
Conclusion
Sharing a Facebook pixel with another ad account is a simple process that can be done in just a few steps. By sharing your pixel, you can collaborate with partners or agencies to optimize your ad campaigns and improve your overall advertising strategy.