Google Analytics serves as a potent instrument for enterprises to monitor and study the traffic on their website. However, there might be occasions where transferring the ownership of a Google Analytics account to another individual becomes essential. This need could arise for several reasons, including an employee departing from the organization or a new team member assuming the duty of handling the analytics information.
Step 1: Log in to your Google Analytics account
The first step is to log in to your Google Analytics account. Once you are logged in, click on the gear icon located at the bottom left corner of the screen and select “Admin” from the drop-down menu.
Step 2: Select the property you want to transfer
In the Admin section, you will see a list of all the properties that are associated with your Google Analytics account. Click on the property that you want to transfer ownership of and select “User Management” from the drop-down menu.
Step 3: Add the new user
In the User Management section, click on the “Add” button and enter the email address of the person you want to transfer ownership to. Select the appropriate permissions for the new user and click on the “Save” button.
Step 4: Confirm the transfer
Once the new user has been added, they will receive an email notification with instructions on how to accept the invitation. Once they have accepted the invitation, you can confirm the transfer by going back to the User Management section and selecting “Confirm” next to the new user’s name.
Step 5: Remove yourself as a user
After the transfer has been confirmed, it is important to remove yourself as a user from the property. This will ensure that you no longer have access to the data and that the new owner has full control over the account.
Step 6: Review the changes
Once you have removed yourself as a user, it is important to review the changes to make sure that everything has been transferred successfully. You can do this by checking the User Management section and ensuring that your name no longer appears in the list of users.
Conclusion
Transferring ownership of a Google Analytics account is a simple process that can be completed in just a few steps. By following these steps, you can ensure that the transfer is done correctly and that the new owner has full control over the account.