How To Use Ahrefs Backlinks

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Ahrefs is an effective SEO tool that enables you to monitor your backlinks, obtain valuable insights into your competitors’ backlink strategies, and discover fresh possibilities for link-building. In this blog post, we will provide you with a comprehensive guide on maximizing the benefits of Ahrefs for managing and evaluating your backlinks.

Getting Started with Ahrefs Backlinks

To use Ahrefs for backlink analysis, you need to have an Ahrefs account. Once you have this, follow the steps below:

  1. Log into your Ahrefs account.
  2. Navigate to the ‘Site Explorer’ bar, and enter your website’s URL.
  3. You will be directed to an overview page. In the left-hand menu, click on ‘Backlink profile’ and then ‘Backlinks’.
  4. The resulting page will present a detailed list of all the backlinks pointing to your website.

Analyzing Your Backlinks

Ahrefs provides a wide array of metrics to analyze your backlinks. These include:

  • Referring IPs, referring domains, and backlinks: These three metrics give you a quick overview of the number of unique domains and IPs linking back to your website.
  • Domain Rating (DR) and URL Rating (UR): These Ahrefs-specific metrics evaluate the link popularity and strength of the URL and domain, respectively.
  • Anchor text: This refers to the clickable text of a backlink. It can provide insights into what keywords your links are targeting.
  • Link type: This tells you whether the backlink is a dofollow or nofollow link, text or image link, and so on.

Finding New Backlink Opportunities

Apart from providing insights into your existing backlinks, Ahrefs can also help you discover new backlink opportunities with its powerful ‘Competing Domains’ feature.

  1. Go to the ‘Competing Domains’ section under the ‘Organic search’ menu.
  2. This will present a list of domains that are competing for the same keywords as your website.
  3. Pick a domain and explore their backlinks. This will give you an idea of the sites that are linking to your competitors but not to you, thus, providing potential backlink opportunities.

Conclusion

Mastering Ahrefs backlinks involves not only being able to identify and analyze your existing backlinks but also having the ability to find new link-building opportunities. By harnessing the full potential of Ahrefs, you can propel your SEO strategy to the next level.