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In order to access crucial information about user engagement and website efficiency, website owners and digital marketers rely on the powerful tool of Google Analytics. It offers real-time data and analysis of user interactions with the website. However, before delving into the valuable insights provided by Google Analytics, it is important to ensure its proper setup on the website. This blog post presents various techniques to verify the presence of Google Analytics on a page.
1. Viewing Page Source
The first and most straightforward method is to view the page source of your website. To do this:
- Right-click anywhere on the webpage and select View Page Source.
- Next, press CTRL + F to open the find bar.
- Type Google Analytics or UA- in the find bar and hit enter.
If Google Analytics is installed, you should see a block of code that looks like this:
<script async src="https://www.googletagmanager.com/gtag/js?id=UA-XXXXXXX-X"></script> <script> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'UA-XXXXXXX-X'); </script>
2. Using Google Tag Assistant
Google Tag Assistant is a free Chrome extension that helps to troubleshoot installation of various Google tags including Google Analytics. To use this tool:
- Install the Google Tag Assistant extension from the Chrome Web Store.
- Click on the Google Tag Assistant icon, then click Enable.
- Refresh the webpage. If Google Analytics is installed, the Google Analytics tag will be displayed on the Google Tag Assistant.
3. Using Real-Time Reports in Google Analytics
The third method involves using the real-time reports feature in Google Analytics. This method provides instant feedback and is useful in situations where you have just installed Google Analytics and want to verify if it’s working correctly.
To check if Google Analytics is working using real-time reports:
- Open Google Analytics and navigate to your property.
- On the left sidebar, click Real-Time then Overview.
- Visit your website in a new tab. If Google Analytics is working correctly, you should see at least one active user in the real-time reports.
By following these methods, you should be able to quickly and easily determine if Google Analytics has been correctly installed on your webpage. Remember, accurate analytics are essential for making informed decisions about your online strategy, so it’s essential to ensure your Google Analytics setup is correct.