Implementing a countdown timer in your email campaign is an efficient strategy to foster a sense of urgency and motivate your subscribers to act. In the following article, we will walk you through the steps required to incorporate a countdown timer into your MailChimp email campaign.

Step 1: Create a New Email Campaign

To add a countdown timer to your email campaign, you need to create a new email campaign in MailChimp. Log in to your MailChimp account and click on the “Create” button in the top left corner of the screen.

Step 2: Choose a Template

Once you have created a new email campaign, you will be prompted to choose a template. You can either select a pre-designed template from MailChimp’s library or create your own custom template.

Step 3: Add the Countdown Timer

To add a countdown timer to your email campaign, you need to insert a code snippet into your email. You can find the code snippet by searching for “countdown timer” in MailChimp’s library of content blocks.

Step 4: Customize the Countdown Timer

Once you have added the countdown timer to your email campaign, you can customize it to suit your needs. You can change the color, font size, and style of the countdown timer by editing the code snippet.

Step 5: Preview and Send

Before sending your email campaign with the countdown timer, make sure to preview it to ensure that everything looks correct. Once you are satisfied with the preview, click on the “Send” button to send your email campaign.

Conclusion

Adding a countdown timer to your email campaign can be an effective way to create urgency and encourage subscribers to take action. By following these simple steps, you can easily add a countdown timer to your MailChimp email campaign.