Google Ads serves as an effective instrument for companies aiming to engage with their desired audience and increase visits to their website. Nonetheless, there might be instances where it becomes essential to terminate a campaign, either due to underperformance or a depleted budget. This article will guide you through the process of concluding a Google Ad campaign in a detailed manner.
Step 1: Log in to your Google Ads account
To end a Google Ad campaign, you need to log in to your Google Ads account. Once you are logged in, click on the “Campaigns” tab and select the campaign that you want to end.
Step 2: Pause or delete the campaign
To end a Google Ad campaign, you can either pause it or delete it. If you want to pause the campaign temporarily, click on the “Pause” button. This will stop the campaign from running until you decide to resume it. However, if you want to permanently end the campaign, click on the “Delete” button.
Step 3: Confirm your decision
Once you have paused or deleted the campaign, Google Ads will ask you to confirm your decision. Click on the “Confirm” button to end the campaign.
Conclusion
Ending a Google Ad campaign is a simple process that can be done in just a few steps. By following these steps, you can effectively manage your advertising budget and ensure that your campaigns are performing well.